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Privacy Policy

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Preamble
With the following privacy policy, we would like to inform you about the types of your personal data (hereinafter also referred to as "data") that we process, for what purposes, and to what extent in the context of providing our application.
The terms used are not gender-specific.
Effective Date: September 1, 2024

Table of Contents

  • Preamble

  • Data Controller

  • Overview of Processing Activities

  • Applicable Legal Bases

  • Security Measures

  • Transfer of Personal Data

  • International Data Transfers

  • Rights of Data Subjects

  • Use of Cookies

  • Business Services

  • Payment Procedures

  • Provision of Online Services and Web Hosting

  • Special Notes on Applications (Apps)

  • Obtaining Applications via App Stores

  • Registration, Login, and User Account

  • Contact and Inquiry Management

  • Communication via Messenger

  • Push Notifications

  • Cloud Services

  • Marketing Communication via Email, Mail, Fax, or Phone

  • Web Analysis, Monitoring, and Optimization

  • Online Marketing

  • Customer Reviews and Rating Procedures

  • Presence on Social Networks (Social Media)

  • Plugins and Embedded Functions and Content

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Data Controller
The party responsible for data processing on this website is:

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fount.one GmbH
Walderseestraße 7
30163 Hannover
Germany

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Represented by the Managing Directors:
Markus Heier, Fabian Bruns

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Contact:
Email: info@fount.one

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Commercial Register:
Registered in the Commercial Register at the District Court of Hanover
Commercial Register Number: HRB 227171

VAT Identification Number according to § 27a of the German Value Added Tax Act:
DE368266511

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Overview of Processing Activities
The following overview summarizes the types of processed data, the purposes of their processing, and refers to the affected individuals.

Types of Processed Data

  • Inventory data

  • Payment data

  • Location data

  • Contact data

  • Content data

  • Contract data

  • Usage data

  • Meta, communication, and procedural data

  • Event data (Facebook)

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Categories of Affected Individuals

  • Customers

  • Employees

  • Interested parties

  • Communication partners

  • Users

  • Business and contractual partners

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Purposes of Processing

  • Provision of contractual services and fulfillment of contractual obligations

  • Handling contact inquiries and communication

  • Security measures

  • Direct marketing

  • Audience measurement

  • Tracking

  • Office and organizational procedures

  • Conversion measurement

  • Audience targeting

  • Management and response to inquiries

  • Feedback

  • Marketing

  • Profiles with user-related information

  • Provision of our online offering and user-friendliness

  • Information technology infrastructure

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Applicable Legal Bases
The following provides an overview of the legal bases of the GDPR on which we process personal data. Please note that, in addition to the regulations of the GDPR, national data protection regulations may apply in your or our place of residence or business. If more specific legal bases are applicable in individual cases, we will inform you of these in the privacy policy.

  • Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR) - The data subject has given consent to the processing of their personal data for one or more specific purposes.

  • Contract fulfillment and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR) - Processing is necessary for the performance of a contract to which the data subject is party or for the implementation of pre-contractual measures that are taken at the request of the data subject.

  • Legal obligation (Art. 6 para. 1 sentence 1 lit. c) GDPR) - Processing is necessary for compliance with a legal obligation to which the data controller is subject.

  • Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR) - Processing is necessary for the purposes of the legitimate interests pursued by the data controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data.

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National Data Protection Regulations in Germany:
In addition to the data protection regulations of the GDPR, national regulations on data protection apply in Germany. This includes, in particular, the Federal Data Protection Act (BDSG). The BDSG contains specific provisions regarding the right to information, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes, and transfer as well as automated decision-making in individual cases, including profiling. Furthermore, data protection laws of the individual federal states may apply.

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Note on the Applicability of GDPR and Swiss DPA:
These data protection notices are intended to provide information in accordance with both the Swiss Federal Data Protection Act (Swiss DPA) and the General Data Protection Regulation (GDPR). Therefore, please note that due to the broader spatial application and comprehensibility, the terms of the GDPR are used. In particular, instead of the terms used in the Swiss DPA such as "processing" of "personal data," "overriding interest," and "particularly sensitive personal data," the terms used in the GDPR "processing" of "personal data," "legitimate interest," and "special categories of data" are used. However, the legal meaning of the terms remains determined according to the Swiss DPA within the scope of its applicability.

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Security Measures

In accordance with legal requirements, and taking into account the state of the art, implementation costs, and the nature, scope, context, and purposes of processing, as well as the varying likelihood and severity of risks to the rights and freedoms of natural persons, we implement appropriate technical and organizational measures to ensure a level of security appropriate to the risk.

These measures include, in particular, the protection of the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data as well as access, input, transmission, availability security, and separation of the data. Furthermore, we have established procedures that ensure the exercise of data subject rights, the deletion of data, and responses to data threats. We also consider the protection of personal data during the development or selection of hardware, software, and procedures, in accordance with the principle of data protection through technology design and privacy-friendly default settings.

TLS/SSL Encryption (https):
To protect the data of users that are transmitted via our online services, we use TLS/SSL encryption. Secure Sockets Layer (SSL) is the standard technology for securing internet connections by encrypting the data transmitted between a website or app and a browser (or between two servers). Transport Layer Security (TLS) is an updated and more secure version of SSL. Hyper Text Transfer Protocol Secure (HTTPS) is displayed in the URL when a website is secured by an SSL/TLS certificate.

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Transfer of Personal Data

As part of our processing of personal data, it may happen that the data is transmitted to other entities, companies, legally independent organizational units, or individuals, or that it is disclosed to them. Recipients of this data may include, for example, service providers tasked with IT responsibilities or providers of services and content that are integrated into a website. In such cases, we comply with legal requirements and enter into appropriate contracts or agreements with the recipients of your data to protect your data.

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International Data Transfers

Data Processing in Third Countries:
If we process data in a third country (i.e., outside the European Union (EU) or the European Economic Area (EEA)), or if processing occurs in the context of using third-party services or disclosing or transferring data to other persons, entities, or companies, this only takes place in accordance with legal requirements. If the level of data protection in the third country has been recognized through an adequacy decision (Art. 45 GDPR), this serves as the basis for the data transfer. Otherwise, data transfers only occur if the data protection level is otherwise ensured, particularly through standard contractual clauses (Art. 46 para. 2 lit. c) GDPR), explicit consent, or in the case of contractual or legally required transmission (Art. 49 para. 1 GDPR). We will inform you of the basis of third-country transfers in the context of specific third-country providers, with adequacy decisions taking precedence. Information on third-country transfers and existing adequacy decisions can be found on the EU Commission's website: EU Data Protection.

EU-US Trans-Atlantic Data Privacy Framework:
Within the scope of the so-called "Data Privacy Framework" (DPF), the EU Commission has also recognized the data protection level for certain companies in the USA as secure under the adequacy decision of July 10, 2023. The list of certified companies and further information about the DPF can be found on the website of the US Department of Commerce at Data Privacy Framework (in English). We inform you in our data protection notices which service providers used by us are certified under the Data Privacy Framework.

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Rights of Data Subjects

Rights of Data Subjects under the GDPR:
As a data subject, you have various rights under the GDPR, particularly those arising from Articles 15 to 21 GDPR:

  • Right to Object: You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is based on Article 6(1) lit. e or f GDPR; this also applies to profiling based on these provisions. If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for such marketing; this also applies to profiling to the extent that it is related to such direct marketing.

  • Right to Withdraw Consent: You have the right to withdraw any consent given at any time.

  • Right of Access: You have the right to request confirmation as to whether data concerning you is being processed and to receive information about this data, as well as further information and a copy of the data, in accordance with legal requirements.

  • Right to Rectification: You have the right, in accordance with legal requirements, to request the completion of data concerning you or the correction of incorrect data concerning you.

  • Right to Erasure and Restriction of Processing: You have the right, in accordance with legal requirements, to request that data concerning you be deleted immediately, or alternatively, in accordance with legal requirements, to request a restriction of the processing of the data.

  • Right to Data Portability: You have the right to receive the data concerning you that you have provided to us in a structured, commonly used, and machine-readable format, in accordance with legal requirements, or to request its transfer to another controller.

  • Right to Lodge a Complaint with a Supervisory Authority: In accordance with legal requirements and without prejudice to any other administrative or judicial remedy, you also have the right to lodge a complaint with a data protection supervisory authority, particularly a supervisory authority in the member state where you habitually reside, your place of work, or the place of the alleged infringement, if you believe that the processing of personal data relating to you violates the GDPR.

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Use of Cookies

Cookies are small text files or other storage markers that store information on end devices and retrieve information from end devices. For example, they can store the login status in a user account, the contents of a shopping cart in an e-shop, the accessed content, or the functions used within an online offering. Cookies can be used for various purposes, such as ensuring the functionality, security, and convenience of online services, as well as analyzing visitor flows.

Information on Consent:
We use cookies in accordance with legal requirements. Therefore, we obtain prior consent from users unless it is not legally required. Consent is not necessary, particularly when storing and retrieving information, including cookies, is strictly necessary to provide a telemedia service explicitly requested by the users (i.e., our online offering). Generally necessary cookies include those with functions related to the display and operability of the online offering, load balancing, security, storage of user preferences and options, or similar purposes related to the provision of the primary and secondary functions of the online offering requested by the users. The revocable consent is clearly communicated to users and includes information about the specific use of cookies.

Information on Data Protection Legal Bases:
The data protection legal basis on which we process users' personal data using cookies depends on whether we request user consent. If users consent, the legal basis for processing their data is the declared consent. Otherwise, the data processed using cookies is based on our legitimate interests (e.g., in the economic operation of our online offering and improving its usability) or when necessary to fulfill our contractual obligations if the use of cookies is required. We provide further information about the purposes for which cookies are processed in this privacy policy or in the context of our consent and processing procedures.

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Storage Duration:
Regarding the storage duration, the following types of cookies are distinguished:

  • Temporary Cookies (also: Session Cookies): Temporary cookies are deleted at the latest after a user leaves an online offering and closes their end device (e.g., browser or mobile application).

  • Permanent Cookies: Permanent cookies remain stored even after the end device is closed. For example, the login status can be saved, or preferred content can be displayed directly when the user visits a website again. Data collected with the help of cookies can also be used for audience measurement. Unless we provide explicit information to users about the type and storage duration of cookies (e.g., during the consent process), users should assume that cookies are permanent and the storage duration can be up to two years.

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General Notes on Revocation and Objection (so-called "Opt-Out"):
Users can revoke their consent at any time and object to processing according to legal requirements. Users can, for example, limit the use of cookies in their browser settings (though this may limit the functionality of our online offering). An objection to the use of cookies for online marketing purposes can also be declared via the websites https://optout.aboutads.info and https://www.youronlinechoices.com.

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  • Types of Data Processed: Content data (e.g., entries in online forms); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Users (e.g., website visitors, users of online services).

  • Purposes of Processing: Provision of our online offering and user-friendliness; IT infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.)); audience measurement (e.g., access statistics, recognition of returning visitors).

  • Legal Bases: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR). Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR).

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Further Notes on Processing, Procedures, and Services:

  • Processing of Cookie Data Based on Consent: We use a cookie consent management procedure through which users' consent for the use of cookies, or the processing and providers mentioned in the context of the cookie consent management procedure, is obtained and can be managed and revoked by users. The consent declaration is stored to avoid repeated requests for consent and to demonstrate consent in compliance with legal obligations. Storage can occur on the server side and/or in a cookie (so-called opt-in cookie, or using comparable technologies) to assign consent to a user or their device. Unless otherwise specified for individual cookie management service providers, the following applies: The duration of consent storage can be up to two years. A pseudonymous user identifier is generated, stored with the time of consent, information on the scope of consent (e.g., which categories of cookies and/or service providers), as well as the browser, system, and end device used; legal basis: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR).

  • Ascend by Wix: Email and online marketing as well as communication platform; Service provider: Wix.com Ltd., Nemal St. 40, 6350671 Tel Aviv, Israel; Legal basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); Website: https://de.wix.com/ascend/home; Privacy Policy: https://de.wix.com/about/privacy; Data Processing Agreement: https://www.wix.com/about/privacy-dpa-users. Basis for third-country transfers: EU-US Data Privacy Framework (DPF).

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Wix

Purpose: Hosting and software for the creation, provision, and operation of websites, blogs, and other online offerings.
Service Provider: Wix.com Ltd., Nemal St. 40, 6350671 Tel Aviv, Israel
Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
Website: https://de.wix.com/
Privacy Policy: https://de.wix.com/about/privacy
Data Processing Agreement: https://www.wix.com/about/privacy-dpa-users
Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF).

Additional Information: As part of the aforementioned services provided by Wix, data may also be transferred to Wix Inc., 500 Terry A. Francois Boulevard, San Francisco, California 94158, USA, based on standard contractual clauses or an equivalent data protection guarantee in the context of processing on behalf of Wix.

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Microsoft 365

Purpose: Cloud-based application software (e.g., word processing, spreadsheets, email, calendar, Teams), cloud storage, and cloud infrastructure services.
Service Provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA
Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
Website: https://www.microsoft.com/de-de/microsoft-365
Privacy Policy: https://privacy.microsoft.com/de-de/privacystatement
Data Processing Agreement: https://www.microsoft.com/licensing/docs/view/Microsoft-Products-and-Services-Data-Protection-Addendum-DPA
Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF), standard contractual clauses (https://learn.microsoft.com/de-de/compliance/regulatory/gdpr).

Additional Information: https://learn.microsoft.com/de-de/microsoft-365/enterprise/office-365-data-retention-deletion-and-destruction-overview?view=o365-worldwide.

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Google Analytics 4

Purpose: We use Google Analytics to measure and analyze the use of our online offerings based on a pseudonymous user identification number. This identification number does not contain any unique data, such as names or email addresses. It is used to assign analytical information to a device, to identify which content users have accessed within one or more usage processes, which search terms they have used, revisited, or interacted with our online offering. The time and duration of use are also recorded, as well as the sources referring users to our online offering and technical aspects of their devices and browsers. Pseudonymous user profiles with information from the use of different devices are created, and cookies may be used. Google Analytics does not log or store individual IP addresses for EU users. Analytics, however, provides rough geographic location data by deriving the following metadata from IP addresses: city (and the derived latitude and longitude of the city), continent, country, region, subcontinent (and ID-based counterparts). For EU traffic, IP address data is used solely for this geolocation derivation and then immediately deleted. It is not logged, accessible, or used for any other purposes. When Google Analytics collects measurement data, all IP address queries are conducted on EU-based servers before traffic is forwarded to Analytics servers for processing.
Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
Website: https://marketingplatform.google.com/intl/de/about/analytics/
Privacy Policy: https://policies.google.com/privacy
Data Processing Agreement: https://business.safety.google/adsprocessorterms/
Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF), standard contractual clauses (https://business.safety.google/adsprocessorterms).
Opt-Out Options: Opt-Out Plugin, Ad Settings.
Additional Information: https://business.safety.google/adsservices/ (Types of processing and data processed).

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Business Services

We process data from our contractual and business partners, such as customers and prospects (collectively referred to as "contractual partners"), within the context of contractual and similar legal relationships, related measures, and communication with contractual partners (or pre-contractual) to respond to inquiries.

We process this data to fulfill our contractual obligations. These include, in particular, obligations to provide the agreed services, any update obligations, and remedies for warranty and other performance issues. Furthermore, we process the data to safeguard our rights and for the purposes of administrative tasks and corporate organization associated with these obligations. We also process the data based on our legitimate interests in proper and economical business management and in security measures to protect our contractual partners and our business operations from misuse, threats to their data, secrets, information, and rights (e.g., for the involvement of telecommunications, transport, and other auxiliary services, as well as subcontractors, banks, tax and legal advisors, payment service providers, or tax authorities). Under applicable law, we only disclose contractual partner data to third parties to the extent necessary for the aforementioned purposes or to fulfill legal obligations. Contractual partners are informed about other forms of processing, e.g., for marketing purposes, as part of this privacy policy.

We inform the contractual partners of the data required for the aforementioned purposes before or during the data collection, e.g., in online forms, by special marking (e.g., colors) or symbols (e.g., asterisks), or personally.

We delete the data after the expiration of legal warranty and comparable obligations, i.e., generally after four years, unless the data is stored in a customer account, e.g., as long as it must be retained for legal archiving reasons. The statutory retention period for tax-relevant documents and commercial books, inventories, opening balances, annual financial statements, work instructions required to understand these documents, and other organizational documents and booking records is ten years, and for received and sent commercial and business letters, six years. The period begins at the end of the calendar year in which the last entry was made in the book, the inventory, the opening balance, the annual financial statement or management report was prepared, the commercial or business letter was received or sent, or the booking record was created, and further the recording was made or other documents were created.

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As far as we use third-party providers or platforms to provide our services, the terms and conditions and privacy notices of the respective third-party providers or platforms apply in the relationship between users and those providers.

  • Types of Data Processed: Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contact data (e.g., email, phone numbers); contract data (e.g., contract subject, duration, customer category); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Customers; interested parties; business and contractual partners.

  • Purposes of Processing: Provision of contractual services and fulfillment of contractual obligations; security measures; handling contact inquiries and communication; office and organizational procedures; management and response to inquiries; conversion measurement (measuring the effectiveness of marketing activities); profiles with user-related information (creating user profiles).

  • Legal Bases: Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); legal obligation (Art. 6 para. 1 sentence 1 lit. c) GDPR); legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Further Notes on Processing Procedures, Procedures, and Services:

  • Customer Account: Customers can create an account within our online offering (e.g., customer or user account, "customer account" for short). If registration of a customer account is required, customers will be informed of this as well as the information required for registration. Customer accounts are not public and cannot be indexed by search engines. As part of registration and subsequent logins and use of the customer account, we store the IP addresses of customers along with the access times to provide proof of registration and to prevent misuse of the customer account. If the customer account is terminated, the data of the customer account will be deleted after termination unless it needs to be retained for other purposes than provision within the customer account or for legal reasons (e.g., internal storage of customer data, order transactions, or invoices). It is the responsibility of customers to back up their data upon termination of the customer account;
    Legal Basis: Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

  • Economic Analyses and Market Research: For business reasons and to identify market trends, desires of contractual partners, and users, we analyze the data we have on business transactions, contracts, inquiries, etc. The group of affected persons may include contractual partners, interested parties, customers, visitors, and users of our online offering. The analyses are carried out for the purpose of economic evaluations, marketing, and market research (e.g., to determine customer groups with different characteristics). We may, if available, take into account the profiles of registered users along with their information, e.g., about services used. The analyses are for our internal use only and are not disclosed externally unless they are anonymous analyses with aggregated, anonymized values. We also take into account the privacy of users and process the data for analytical purposes as pseudonymously as possible and, where feasible, anonymously (e.g., as aggregated data);
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

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Payment Procedures

Within the scope of contractual and other legal relationships, due to legal obligations, or otherwise based on our legitimate interests, we offer efficient and secure payment options to the affected individuals. To this end, we use not only banks and credit institutions but also other service providers (collectively referred to as "payment service providers").

The data processed by the payment service providers includes inventory data such as names and addresses, bank data such as account numbers or credit card numbers, passwords, TANs, checksums, and contract-related, sum-related, and recipient-related information. This information is required to carry out the transactions. However, the data entered is only processed and stored by the payment service providers. That is, we do not receive any account- or credit card-related information, but only information confirming or declining the payment. In some cases, payment service providers may transmit the data to credit reporting agencies. This transmission aims to verify identity and creditworthiness. For this, we refer to the payment service providers' terms and conditions and privacy notices.

The terms and conditions and privacy notices of the respective payment service providers, which are available on their respective websites or transaction applications, apply to payment transactions. We also refer to these for further information and to exercise rights of withdrawal, access, and other rights of affected persons.

  • Types of Data Processed: Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contract data (e.g., contract subject, duration, customer category); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); contact data (e.g., email, phone numbers).

  • Affected Persons: Customers; interested parties; business and contractual partners.

  • Purposes of Processing: Provision of contractual services and fulfillment of contractual obligations; office and organizational procedures; conversion measurement (measuring the effectiveness of marketing activities); marketing; provision of our online offering and user-friendliness.

  • Legal Bases: Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

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Further Notes on Processing Procedures, Procedures, and Services:

  • Stripe: Payment processing service for online payments, including payment pages and API for integrating payment functions.
    Service Provider: Stripe Payments Europe, Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland
    Legal Bases: Performance of a contract (Art. 6 para. 1 sentence 1 lit. b) GDPR), legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://stripe.com/de
    Privacy Policy: https://stripe.com/privacy
    Data Processing Agreement: https://stripe.com/de/privacy-center/legal
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF), standard contractual clauses (https://stripe.com/privacy-shield-policy).

Additional Information: https://stripe.com/docs/security/stripe.

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Provision of Online Services and Web Hosting

We process user data to provide them with our online services. For this purpose, we process the user's IP address, which is necessary to transmit the contents and functions of our online services to the user's browser or end device.

  • Types of Data Processed: Usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); content data (e.g., entries in online forms).

  • Affected Persons: Users (e.g., website visitors, users of online services).

  • Purposes of Processing: Provision of our online offering and user-friendliness; information technology infrastructure (operation and provision of information systems and technical devices, such as computers, servers, etc.); security measures.

  • Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

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Further Notes on Processing Procedures, Procedures, and Services:

  • Collection of Access Data and Log Files: Access to our online offering is logged in the form of "server log files." These log files can include the address and name of the accessed websites and files, date and time of access, data volumes transferred, messages about successful retrieval, browser type and version, the user's operating system, referrer URL (the previously visited page), and typically IP addresses and the requesting provider. Server log files may be used for security purposes, e.g., to prevent server overload (especially in the case of abusive attacks, such as DDoS attacks), and to ensure server utilization and stability;
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).
    Deletion of Data: Log file information is stored for a maximum duration of 30 days and then deleted or anonymized. Data that needs to be retained for evidence purposes is excluded from deletion until the respective incident has been fully resolved.

  • GoDaddy: Services for domain registration, web hosting, website builder, and email hosting.
    Service Provider: GoDaddy Operating Company, LLC, 14455 N. Hayden Rd., Scottsdale, AZ 85260, USA
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://www.godaddy.com
    Privacy Policy: https://de.godaddy.com/legal/agreements/privacy-policy
    Data Processing Agreement: https://de.godaddy.com/legal/agreements/data-processing-addendum
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF), standard contractual clauses (https://de.godaddy.com/legal/agreements/data-processing-addendum).
    Additional Information: https://de.godaddy.com/legal/agreements.

  • Wix: Hosting and software for the creation, provision, and operation of websites, blogs, and other online offerings.
    Service Provider: Wix.com Ltd., Nemal St. 40, 6350671 Tel Aviv, Israel
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://de.wix.com/
    Privacy Policy: https://de.wix.com/about/privacy
    Data Processing Agreement: https://www.wix.com/about/privacy-dpa-users
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF).
    Additional Information: Within the scope of the aforementioned services provided by Wix, data may also be transferred to Wix Inc., 500 Terry A. Francois Boulevard, San Francisco, California 94158, USA, based on standard contractual clauses or an equivalent data protection guarantee in the context of processing on behalf of Wix.

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Special Notes on Applications (Apps)

We process the data of users of our application insofar as this is necessary to provide the application and its functionalities, monitor their security, and further develop them. We may also contact users in compliance with legal requirements if communication is necessary for administration or use of the application. Otherwise, we refer to the data protection notices in this privacy policy regarding the processing of user data.

  • Legal Basis: The processing of data necessary for providing the application's functionalities serves to fulfill contractual obligations. This also applies if providing the functions requires user authorization (e.g., enabling device functions). If data processing is not necessary for providing the application's functionalities but serves the security of the application or our economic interests (e.g., collecting data for application optimization or security purposes), it is based on our legitimate interests. If users are explicitly asked for their consent to process their data, the processing of the data covered by the consent is based on consent.

  • Types of Data Processed: Inventory data (e.g., names, addresses); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); payment data (e.g., bank details, invoices, payment history); contract data (e.g., contract subject, duration, customer category).

  • Affected Persons: Users (e.g., website visitors, users of online services).

  • Purposes of Processing: Provision of contractual services and fulfillment of contractual obligations.

  • Legal Bases: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR); performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

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Further Notes on Processing Procedures, Procedures, and Services:

  • Commercial Use: We process the data of users of our application, registered users, and potential test users (hereinafter uniformly referred to as "users") to provide our contractual services and based on legitimate interests to ensure the security of our application and to further develop it. The necessary information is marked as such within the usage, order, or comparable contract conclusion process and may include the information required for service provision and any billing, as well as contact information for possible consultations;
    Legal Basis: Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

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Obtaining Applications via App Stores

Our application is obtained through specific online platforms operated by other service providers (so-called "app stores"). In this context, in addition to our privacy notices, the privacy notices of the respective app stores also apply. This is particularly relevant concerning the procedures used on the platforms for audience measurement and interest-based marketing, as well as any potential costs.

  • Types of Data Processed: Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contact data (e.g., email, phone numbers); contract data (e.g., contract subject, duration, customer category); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); content data (e.g., entries in online forms).

  • Affected Persons: Customers; users (e.g., website visitors, users of online services).

  • Purposes of Processing: Provision of contractual services and fulfillment of contractual obligations; marketing.

  • Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Further Notes on Processing Procedures, Procedures, and Services:

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Registration, Login, and User Account

Users can create a user account. During registration, users are informed about the required mandatory information, which is processed for the purpose of providing the user account based on the fulfillment of contractual obligations. The data processed includes login information (username, password, and an email address).

When using our registration and login functions as well as using the user account, we store the IP address and the time of each user action. This storage is based on our legitimate interests and those of the users in protection against misuse and other unauthorized use. These data are generally not disclosed to third parties unless it is necessary to pursue our claims or there is a legal obligation to do so.

Users may be informed by email about activities relevant to their user account, such as technical changes.

  • Types of Data Processed: Inventory data (e.g., names, addresses); contact data (e.g., email, phone numbers); content data (e.g., entries in online forms); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Users (e.g., website visitors, users of online services).

  • Purposes of Processing: Provision of contractual services and fulfillment of contractual obligations; security measures; management and response to inquiries; provision of our online offering and user-friendliness.

  • Legal Bases: Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR); legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Further Notes on Processing Procedures, Procedures, and Services:

  • Registration with Real Names: Due to the nature of our community, we ask users to use our services only with their real names. This means the use of pseudonyms is not allowed;
    Legal Basis: Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

  • User Profiles are Not Public: User profiles are not publicly visible or accessible.

  • Deletion of Data After Termination: If users terminate their user account, their data related to the user account will be deleted, subject to any legal permission, obligation, or user consent;
    Legal Basis: Performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

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Contact and Inquiry Management

When contacting us (e.g., by mail, contact form, email, phone, or via social media) and within existing user and business relationships, the information of the requesting persons is processed to the extent necessary to respond to the contact inquiries and any requested measures.

  • Types of Data Processed: Contact data (e.g., email, phone numbers); content data (e.g., entries in online forms); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Communication partners; users (e.g., website visitors, users of online services).

  • Purposes of Processing: Contact inquiries and communication; management and response to inquiries; feedback (e.g., collecting feedback via online form); provision of our online offering and user-friendliness; information technology infrastructure (operation and provision of information systems and technical devices, such as computers, servers, etc.); direct marketing (e.g., by email or postal mail).

  • Legal Bases: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR); performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

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Further Notes on Processing Procedures, Procedures, and Services:

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Communication via Messenger

We use messengers for communication purposes and therefore ask you to observe the following information about the functionality of messengers, encryption, the use of communication metadata, and your options to object.

You can also contact us via alternative means, such as telephone or email. Please use the contact options provided to you or those listed in our online offering.

In the case of end-to-end encryption of content (i.e., the content of your message and attachments), we note that the communication contents (i.e., the message content and attached images) are end-to-end encrypted. This means the content of the messages is not viewable, not even by the messenger providers themselves. You should always use an up-to-date version of the messenger with encryption enabled to ensure the encryption of the message content.

However, we also inform our communication partners that while messenger providers cannot see the content, they may learn that and when communication partners are communicating with us and process technical information about the communication partners' device and, depending on their device settings, also location information (so-called metadata).

Information on Legal Bases: If we ask communication partners for permission to communicate with them via messenger, the legal basis for our processing of their data is their consent. Otherwise, if we do not ask for consent and, for example, you contact us on your own initiative, we use messengers in the relationship with our contractual partners and as part of the contract initiation as a contractual measure and, in the case of other interested parties and communication partners, based on our legitimate interests in quick and efficient communication and meeting the needs of our communication partners for communication via messenger. Furthermore, we inform you that we do not initially transmit the contact details provided to us to messengers without your consent.

Revocation, Objection, and Deletion: You can revoke consent at any time and object to communication with us via messenger at any time. In the case of communication via messenger, we delete the messages following our general deletion policies (i.e., as described above, after the end of contractual relationships, in the context of archiving requirements, etc.), and otherwise as soon as we can assume that we have answered any inquiries from the communication partners if no reference to a previous conversation is expected and no legal retention obligations prevent deletion.

Reservation of Reference to Other Communication Channels: Finally, we reserve the right, for your safety, not to respond to inquiries via messenger. This applies, for example, when contract details require special confidentiality, or a response via messenger does not meet formal requirements. In such cases, we will refer you to more appropriate communication channels.

  • Types of Data Processed: Contact data (e.g., email, phone numbers); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Communication partners.

  • Purposes of Processing: Contact inquiries and communication; direct marketing (e.g., by email or postal mail).

  • Legal Bases: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR); legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

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Further Notes on Processing Procedures, Methods, and Services:

  • Apple iMessage:
    Service Provider: Apple Inc., Infinite Loop, Cupertino, CA 95014, USA
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://www.apple.com/de/
    Privacy Policy: https://www.apple.com/legal/privacy/de-ww/

  • Instagram: Sending messages via the social network Instagram.
    Service Provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://www.instagram.com
    Privacy Policy: https://instagram.com/about/legal/privacy

  • WhatsApp: WhatsApp Messenger with end-to-end encryption.
    Service Provider: WhatsApp Ireland Limited, 4 Grand Canal Quay, Dublin 2, D02 KH28, Ireland
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://www.whatsapp.com/
    Privacy Policy: https://www.whatsapp.com/legal
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF).

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Push Notifications

With the consent of the users, we may send them so-called "push notifications." These are messages displayed on the users' screens, devices, or browsers, even when our online service is not actively used.

To subscribe to push notifications, users must confirm their browser or device request to receive push notifications. This consent process is documented and stored. Storage is necessary to recognize whether users have consented to receive push notifications and to be able to prove consent. For these purposes, a pseudonymous identifier of the browser (so-called "push token") or the device ID of a device is stored.

Push notifications may be necessary to fulfill contractual obligations (e.g., technical and organizational information relevant to the use of our online offering) and are otherwise sent based on user consent, unless specifically mentioned otherwise. Users can change their settings for receiving push notifications at any time using the notification settings of their respective browsers or devices.

  • Types of Data Processed: Usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Communication partners.

  • Purposes of Processing: Provision of our online offering and user-friendliness.

  • Legal Bases: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR); performance of a contract and pre-contractual inquiries (Art. 6 para. 1 sentence 1 lit. b) GDPR).

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Cloud Services

We use software services accessible via the internet and running on the providers' servers (so-called "cloud services," also known as "Software as a Service") for the storage and management of content (e.g., document storage and management, sharing of documents, content, and information with specific recipients, or publishing content and information).

In this context, personal data may be processed and stored on the providers' servers, to the extent that they are part of communication processes with us or are otherwise processed by us, as outlined in this privacy policy. This data may include, in particular, user master data and contact data, data related to transactions, contracts, other processes, and their content. Providers of cloud services also process usage data and metadata, which they use for security purposes and service optimization.

If we provide forms or other documents and content for other users or publicly accessible websites using cloud services, the providers may store cookies on the users' devices for web analytics purposes or to remember user settings (e.g., in the case of media controls).

  • Types of Data Processed: Inventory data (e.g., names, addresses); contact data (e.g., email, phone numbers); content data (e.g., entries in online forms); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Customers; employees (e.g., employees, applicants, former employees); interested parties; communication partners; users (e.g., website visitors, users of online services).

  • Purposes of Processing: Office and organizational procedures; information technology infrastructure (operation and provision of information systems and technical devices, such as computers, servers, etc.).

  • Legal Bases: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Further Notes on Processing Procedures, Methods, and Services:

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Promotional Communication via Email, Mail, Fax, or Telephone

We process personal data for promotional communication purposes, which may take place via various channels, such as email, telephone, mail, or fax, in accordance with legal requirements.

Recipients have the right to withdraw consent at any time or to object to promotional communication at any time.

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Further Notes on Processing Procedures, Methods, and Services:

  • Apple iMessage:
    Service Provider: Apple Inc., Infinite Loop, Cupertino, CA 95014, USA
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://www.apple.com/de/
    Privacy Policy: https://www.apple.com/legal/privacy/de-ww/

  • Instagram: Sending messages via the social network Instagram.
    Service Provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://www.instagram.com
    Privacy Policy: https://instagram.com/about/legal/privacy

  • WhatsApp: WhatsApp Messenger with end-to-end encryption.
    Service Provider: WhatsApp Ireland Limited, 4 Grand Canal Quay, Dublin 2, D02 KH28, Ireland
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://www.whatsapp.com/
    Privacy Policy: https://www.whatsapp.com/legal
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF).

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After Revocation or Objection

After revocation or objection, we store the data required to prove prior authorization for contact or sending for up to three years after the end of the year in which the revocation or objection was made, based on our legitimate interests. The processing of this data is limited to the purpose of a possible defense against claims. Based on the legitimate interest to permanently observe the revocation or objection of the users, we also store the data necessary to avoid repeated contact (e.g., depending on the communication channel, the email address, phone number, name).

  • Types of Data Processed: Inventory data (e.g., names, addresses); contact data (e.g., email, phone numbers); content data (e.g., entries in online forms); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Communication partners; users (e.g., website visitors, users of online services).

  • Purposes of Processing: Direct marketing (e.g., by email or mail); provision of our online offering and user-friendliness; information technology infrastructure (operation and provision of information systems and technical devices, such as computers, servers, etc.).

  • Legal Bases: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR); legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Further Notes on Processing Procedures, Methods, and Services:

  • Wix: Hosting and software for creating, providing, and operating websites, blogs, and other online offerings.
    Service Provider: Wix.com Ltd., Nemal St. 40, 6350671 Tel Aviv, Israel
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://de.wix.com/
    Privacy Policy: https://de.wix.com/about/privacy
    Data Processing Agreement: https://www.wix.com/about/privacy-dpa-users
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF).
    Additional Information: As part of the aforementioned services provided by Wix, data may also be transferred to Wix Inc., 500 Terry A. Francois Boulevard, San Francisco, California 94158, USA, based on standard contractual clauses or an equivalent data protection guarantee in the context of processing on behalf of Wix.

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Web Analysis, Monitoring, and Optimization

Web analysis (also referred to as "reach measurement") is used to evaluate the visitor flow to our online offering and may include behavior, interests, or demographic information about the visitors, such as age or gender, as pseudonymous values. Reach analysis helps us, for example, to understand when our online offering or its features or content are most frequently used or invite reuse. It also helps us identify which areas need optimization.

In addition to web analysis, we may use testing procedures to test and optimize different versions of our online offering or its components.

Unless otherwise specified below, profiles (i.e., aggregated data on a usage process) may be created for these purposes, and information may be stored in a browser or on a device and retrieved from there. The collected information includes, in particular, visited websites and elements used there, as well as technical information, such as the browser used, the computer system used, and information on usage times. If users have consented to the collection of their location data, either to us or to the providers of the services we use, location data may also be processed.

Users' IP addresses are also stored. However, we use an IP masking method (i.e., pseudonymization by shortening the IP address) to protect users. Generally, in the context of web analysis, A/B testing, and optimization, no clear data of users (such as email addresses or names) is stored, only pseudonyms. This means that neither we nor the providers of the software used know the actual identity of the users, only the information stored in their profiles for the purposes of the respective procedures.

  • Types of Data Processed: Usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Users (e.g., website visitors, users of online services).

  • Purposes of Processing: Reach measurement (e.g., access statistics, recognition of returning visitors); profiles with user-related information (creating user profiles).

  • Security Measures: IP masking (pseudonymization of the IP address).

  • Legal Basis: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR).

Further Notes on Processing Procedures, Methods, and Services:

  • Google Analytics in Consent Mode: In consent mode, personal data of users is processed by Google for measurement and advertising purposes, depending on the user's consent. Consent is obtained from users within our online services. If users' consent is entirely absent, data is processed only on an aggregated (i.e., not attributed to individual users and aggregated) level. If consent includes only statistical measurement, no personal data of users is processed for ad placement or measuring advertising success (so-called "conversion");
    Legal Basis: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR).
    Website: https://support.google.com/analytics/answer/9976101?hl=de.

 

Online Marketing

We process personal data for online marketing purposes, which particularly includes the marketing of advertising spaces or displaying advertising and other content (collectively referred to as "content") based on potential user interests and measuring their effectiveness.

For these purposes, so-called user profiles are created and stored in a file (so-called "cookie") or similar procedures are used, by which the information relevant to the display of the aforementioned content is stored about the user. This information may include, for example, viewed content, visited websites, used online networks, but also communication partners and technical information, such as the browser used, the computer system used, as well as information on usage times and used functions. If users have consented to the collection of their location data, this may also be processed.

Users' IP addresses are also stored. However, we use available IP masking methods (i.e., pseudonymization by shortening the IP address) to protect users. Generally, in the context of online marketing procedures, no clear data of users (such as email addresses or names) is stored, only pseudonyms. This means that neither we nor the providers of the online marketing procedures know the actual identity of the users, only the information stored in their profiles.

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The information in the profiles is generally stored in cookies or using similar methods. These cookies can later be accessed on other websites that use the same online marketing procedure, analyzed for the purpose of displaying content, and supplemented with additional data stored on the server of the online marketing procedure provider.

Exceptionally, clear data can be associated with the profiles. This happens, for example, if users are members of a social network whose online marketing procedure we use and the network links the users' profiles with the aforementioned information. Please note that users can make additional agreements with the providers, such as consenting during registration.

We generally only receive access to aggregated information about the success of our advertisements. However, within the framework of so-called conversion measurements, we can determine which of our online marketing procedures have led to a so-called conversion, i.e., for example, to the conclusion of a contract with us. Conversion measurement is used solely to analyze the success of our marketing measures.

Unless otherwise stated, please assume that cookies used are stored for a period of two years.

  • Types of Data Processed: Content data (e.g., entries in online forms); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); event data (Facebook) ("Event data" refers to data that can be transmitted to Facebook via the Facebook Pixel (via apps or other means) and relates to people or their actions; this includes data such as website visits, interactions with content, features, app installations, product purchases, etc.; event data is processed to create target groups for content and advertising information (Custom Audiences); event data does not include actual content (such as written comments), login information, or contact information (i.e., no names, email addresses, and phone numbers). Event data is deleted by Facebook after a maximum of two years, and the target groups created from it are deleted when our Facebook account is deleted).

  • Affected Persons: Users (e.g., website visitors, users of online services).

  • Purposes of Processing: Reach measurement (e.g., access statistics, recognition of returning visitors); tracking (e.g., interest/behavior-based profiling, use of cookies); conversion measurement (measuring the effectiveness of marketing measures); audience targeting; marketing; profiles with user-related information (creating user profiles); provision of our online offering and user-friendliness.

  • Security Measures: IP masking (pseudonymization of the IP address).

  • Legal Bases: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR); legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

  • Opt-Out Option: We refer to the privacy notices of the respective providers and the opt-out options provided by the providers (so-called "opt-out"). If no explicit opt-out option is provided, one option is to disable cookies in your browser settings. However, this may limit the functionality of our online offering. We therefore additionally recommend the following opt-out options, which are offered collectively for different regions:

a) Europe: https://www.youronlinechoices.eu
b) Canada: https://www.youradchoices.ca/choices
c) USA: https://www.aboutads.info/choices
d) Cross-regional: https://optout.aboutads.info

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Further Notes on Processing Procedures, Methods, and Services:

  • Meta Pixel and Audience Targeting (Custom Audiences): The Meta Pixel (or comparable functions for transmitting event data or contact information via app interfaces) allows Meta to determine the visitors of our online offering as a target group for displaying ads (so-called "Meta Ads"). Accordingly, we use the Meta Pixel to ensure that our Meta Ads are only shown to users on Meta platforms and within the services of partners cooperating with Meta (so-called "Audience Network" https://www.facebook.com/audiencenetwork/) who have shown an interest in our online offering or who have certain characteristics (e.g., interest in certain topics or products, as determined by visited websites) that we transmit to Meta (so-called "Custom Audiences"). With the help of the Meta Pixel, we also want to ensure that our Meta Ads correspond to the potential interests of users and are not annoying. Furthermore, with the help of the Meta Pixel, we can track the effectiveness of the Meta Ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Meta Ad (so-called "conversion measurement").
    Service Provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland
    Legal Basis: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR)
    Website: https://www.facebook.com
    Privacy Policy: https://www.facebook.com/about/privacy
    Data Processing Agreement: https://www.facebook.com/legal/terms/dataprocessing
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF), standard contractual clauses (https://www.facebook.com/legal/EU_data_transfer_addendum).
    Additional Information: User event data, i.e., behavioral and interest information, is processed for targeted advertising and audience targeting based on the joint responsibility agreement ("Controller Addendum" https://www.facebook.com/legal/controller_addendum). The joint responsibility is limited to the collection by and transfer of data to Meta Platforms Ireland Limited, a company based in the EU. The further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which includes the transfer of data to the parent company Meta Platforms, Inc. in the USA (based on the standard contractual clauses between Meta Platforms Ireland Limited and Meta Platforms, Inc.).

  • Twitter (X) Ads and Audience Targeting (Custom Audiences): Using Twitter Ads and similar features (such as Custom Audiences or tracking pixels), Twitter Inc. can determine the visitors of our online offering as a target group for displaying ads (so-called "Twitter Ads"). Accordingly, we use these features to ensure that our Twitter Ads are only shown to users on Twitter platforms who have shown an interest in our online offering or who have certain characteristics (e.g., interest in certain topics or products, as determined by visited websites) that we transmit to Twitter (so-called "Custom Audiences"). With these features, we want to ensure that our Twitter Ads correspond to the potential interests of users and are not annoying. Furthermore, using the Twitter Ads tracking pixel, we can track the effectiveness of Twitter Ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Twitter Ad (so-called "conversion measurement").
    Service Provider: Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland

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Legal Basis: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR)

Website: https://twitter.com
Privacy Policy: https://twitter.com/en/privacy
Data Processing Agreement: https://gdpr.twitter.com/en/controller-to-controller-transfers.html
Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF), standard contractual clauses (https://gdpr.twitter.com/en/controller-to-controller-transfers.html)
Further Information: User data, such as behavioral and interest data, is processed for targeted advertising and audience creation purposes. The processing of this data is based on the agreement on joint responsibility between Twitter International Unlimited Company and Twitter Inc. in the USA (based on the standard contractual clauses agreed between Twitter International Unlimited Company and Twitter Inc.).

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TikTok Ads and Audience Targeting (Custom Audiences)

With the help of TikTok Ads and similar features (such as Custom Audiences or tracking pixels), TikTok can determine the visitors of our online offering as a target group for displaying ads (so-called "TikTok Ads"). Accordingly, we use these features to show our TikTok Ads only to those users on TikTok platforms who have shown an interest in our online offering or who exhibit certain characteristics (e.g., interest in specific topics or products, as determined by visited websites) that we transmit to TikTok (so-called "Custom Audiences"). Using these features, we want to ensure that our TikTok Ads align with the potential interests of users and do not appear intrusive. Additionally, the TikTok Ads tracking pixel allows us to measure the effectiveness of TikTok Ads for statistical and market research purposes by seeing if users were redirected to our website after clicking on a TikTok Ad (so-called "conversion measurement").

  • Service Provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland

  • Legal Basis: Consent (Art. 6 para. 1 sentence 1 lit. a) GDPR)

  • Website: https://www.tiktok.com

  • Privacy Policy: https://www.tiktok.com/legal/privacy-policy-eea

  • Data Processing Agreement: https://www.tiktok.com/legal/terms-of-service

  • Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF), standard contractual clauses (https://www.tiktok.com/legal/privacy-policy-eea)

  • Further Information: User data, such as behavioral and interest data, is processed for targeted advertising and audience creation purposes. The processing of this data is based on the agreement on joint responsibility between TikTok Technology Limited and TikTok Inc. in the USA (based on the standard contractual clauses agreed between TikTok Technology Limited and TikTok Inc.).

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Google Ads and Conversion Measurement

An online marketing method used to place content and ads within the service provider's advertising network (e.g., in search results, videos, websites) so that they are shown to users who are presumed to have an interest in the ads. Additionally, we measure the conversion of the ads, i.e., whether users interacted with the ads and used the advertised offers (so-called conversion). However, we only receive anonymous information and no personal information about individual users.

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Customer Reviews and Rating Procedures

We participate in review and rating procedures to evaluate, optimize, and promote our services. When users rate us via the involved review platforms or procedures or provide feedback in other ways, the general terms and conditions or terms of use and privacy notices of the providers apply. Typically, the rating also requires registration with the respective providers.

To ensure that the reviewing persons have actually used our services, we transmit the necessary data regarding the customer and the service used to the respective review platform (including name, email address, and order number or item number) with the customer's consent. This data is used solely to verify the authenticity of the user.

  • Types of Data Processed: Contract data (e.g., contract subject, duration, customer category); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Customers; users (e.g., website visitors, users of online services).

  • Purposes of Processing: Feedback (e.g., collecting feedback via online form); marketing.

  • Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Further Notes on Processing Procedures, Methods, and Services:

  • Review Widget: We integrate so-called "review widgets" into our online offering. A widget is a function and content element embedded in our online offering that displays changeable information. It can be displayed, for example, as a seal or similar element, sometimes also called a "badge." The corresponding content of the widget is displayed within our online offering but is retrieved from the widget provider's servers at that moment. This is the only way to always show the current content, especially the current rating. For this purpose, a data connection must be established from the website called up within our online offering to the widget provider's server, and the widget provider receives certain technical data (access data, including IP address) necessary for the content of the widget to be delivered to the user's browser. Furthermore, the widget provider receives information that users have visited our online offering. This information can be stored in a cookie and used by the widget provider to recognize which online offerings participating in the review procedure have been visited by the user. This information can be stored in a user profile and used for advertising or market research purposes;
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

  • Google Customer Reviews: A service for collecting and/or displaying customer satisfaction and opinions;
    Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://www.google.com/
    Privacy Policy: https://policies.google.com/privacy
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF)
    Further Information: As part of collecting customer reviews, an identification number and timestamp for the transaction to be reviewed are processed, and in the case of review requests sent directly to customers, the customer's email address and information about their country of residence, as well as the review details themselves, are processed. Further details on types of processing and processed data: https://business.safety.google/adsservices/. Data processing terms for Google advertising products: Information on services, data processing terms between controllers, and standard contractual clauses for third-country data transfers: https://business.safety.google/adscontrollerterms.

Presence on Social Networks (Social Media)

We maintain online presences within social networks and process user data to communicate with active users there or to offer information about us.

We point out that user data may be processed outside the European Union. This may pose risks to users, such as making it more difficult to enforce user rights.

Furthermore, user data within social networks is usually processed for market research and advertising purposes. For example, usage profiles can be created based on user behavior and resulting interests. These usage profiles can, in turn, be used to display advertisements inside and outside the networks that presumably match the users' interests. For these purposes, cookies are generally stored on users' devices, in which user behavior and interests are saved. Moreover, data in the usage profiles can also be stored independently of the devices used by the users (especially if the users are members of the respective platforms and are logged in).

For a detailed description of the respective processing forms and the opt-out options, we refer to the privacy statements and information provided by the operators of the respective networks.

We also point out that inquiries for information and the assertion of user rights are most effectively handled directly with the providers. Only the providers have access to user data and can directly take appropriate actions and provide information. If you still need assistance, you can contact us.

  • Types of Data Processed: Contact data (e.g., email, phone numbers); content data (e.g., entries in online forms); usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status).

  • Affected Persons: Users (e.g., website visitors, users of online services).

  • Purposes of Processing: Contact inquiries and communication; feedback (e.g., collecting feedback via online forms); marketing.

  • Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Further Notes on Processing Procedures, Methods, and Services:

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Plugins and Embedded Functions as well as Content

We integrate function and content elements into our online offering that are obtained from the servers of their respective providers (hereinafter referred to as "third-party providers"). These may include graphics, videos, or maps (collectively referred to as "content").

Integration always requires that the third-party providers of this content process the IP address of the users, as they could not send the content to their browsers without the IP address. Thus, the IP address is required for the display of these contents or functions. We strive to use only those contents whose respective providers use the IP address solely for delivering the contents. Third-party providers can also use so-called pixel tags (invisible graphics, also referred to as "web beacons") for statistical or marketing purposes. Pixel tags can be used to evaluate information, such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user's device and contain technical information about the browser and operating system, referring websites, visit time, and other information regarding the use of our online offering. It may also be combined with such information from other sources.

  • Types of Data Processed: Usage data (e.g., visited websites, interest in content, access times); meta, communication, and procedural data (e.g., IP addresses, timestamps, identification numbers, consent status); location data (information about the geographical position of a device or person).

  • Affected Persons: Users (e.g., website visitors, users of online services).

  • Purposes of Processing: Provision of our online offering and user-friendliness.

  • Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR).

Further Notes on Processing Procedures, Methods, and Services:

  • Google Fonts (Retrieved from Google Server): Fonts (and symbols) are retrieved to ensure a technically secure, maintenance-free, and efficient use of fonts and symbols in terms of up-to-date and load times, their uniform display, and consideration of possible licensing restrictions. The IP address of the user is communicated to the font provider to make the fonts available in the user's browser. Furthermore, technical data (language settings, screen resolution, operating system, hardware used) is transmitted, necessary for providing the fonts depending on the devices used and the technical environment. This data can be processed on a server of the font provider in the USA - When visiting our online offering, users' browsers send their HTTP requests to the Google Fonts Web API (i.e., a software interface for retrieving fonts). The Google Fonts Web API provides users with the Cascading Style Sheets (CSS) from Google Fonts and then the fonts specified in the CSS. These HTTP requests include (1) the IP address used by the respective user to access the Internet, (2) the requested URL on the Google server, and (3) the HTTP headers, including the user agent, which describes the browser and operating system versions of the website visitors, and the referrer URL (i.e., the web page on which the Google font is to be displayed). IP addresses are neither logged nor stored on Google servers, and they are not analyzed. The Google Fonts Web API logs details of HTTP requests (requested URL, user agent, and referrer URL). Access to this data is restricted and strictly controlled. The requested URL identifies the font families for which the user wants to load fonts. These data are logged so that Google can determine how often a particular font family is requested. For the Google Fonts Web API, the user agent must adjust the font generated for the respective browser type. The user agent is primarily logged for debugging purposes and is used to generate aggregated usage statistics to measure the popularity of font families. These aggregated usage statistics are published on the Google Fonts "Analytics" page. Finally, the referrer URL is logged so that the data can be used for production maintenance, and an aggregated report on the top integrations based on the number of font requests can be generated. According to Google, none of the information collected by Google Fonts is used to create profiles of end users or to display targeted ads;
    Service Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://fonts.google.com/
    Privacy Policy: https://policies.google.com/privacy
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF).
    Further Information: https://developers.google.com/fonts/faq/privacy?hl=de.

  • Google Maps: We integrate maps from the "Google Maps" service provided by Google. The processed data may include, in particular, IP addresses and location data of users;
    Service Provider: Google Cloud EMEA Limited, 70 Sir John Rogerson’s Quay, Dublin 2, Ireland
    Legal Basis: Legitimate interests (Art. 6 para. 1 sentence 1 lit. f) GDPR)
    Website: https://mapsplatform.google.com/
    Privacy Policy: https://policies.google.com/privacy
    Basis for Third-Country Transfers: EU-US Data Privacy Framework (DPF).

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